Friday 12 September 2014

Reseach on Digipak Adverts

The pictures used on the advert will follow the design or be the design of the digipak cover. The largest text on the advert will be the artists name to make it clear who is being promoted. There is commonly an 'includes' list letting people know which of the artists popular songs will be on the album. The date of the album release will also be clear.

This advert for Marina & the diamonds follows all the typical conventions for an album release advert. The artists name is clearest with the picture being of her and central so she has all of the attention, the is nothing else in the image to distract the audience attention. The is an includes list at the bottom listing her most popular songs that will be on the album. This advert also promotes her single "Shampain" by showing the single cover. 



This advert for Coldplays album Myloxyloto also follows the typical conventions of the adverts as the picture is the same as on the album cover, which all follow the same theme. The name of the album is the main text on the advert and it is central, this is what they want to sell to the audience the most. The release date and band name is also on the advert but they aren't as prominent, there is further text on the bottom of the advert giving further information on pre-sales and singles already for sale. The atypical things about this advert is the lack of an 'includes' list, this could suggest they are so much of a popular band that people would know there songs already, they don't need to be reminded. 
                                

This advert for Rihanna's album loud would probably be designed to be a double page spread in a magazine or a billboard advert. This is a typical algum release advert. Photos of the artist are key in the advert meaning it is clear who's music is being advertised, this is supported by the artists name in large print on the top of the advert. A photo of the album is also included on the advert so the audience know what to look out for when they are buying music. The release date is clear at the bottom of the advert. Minimal amounts of text are used so the audience only get the information they need and aren't distracted by anything else. 

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