Monday 23 June 2014

Codes and Conventions of Music Videos

There are 5 different types of music video:
-Performance (where the band or artist perform in the video)
-Narrative (there is a story in the music video)
-Mixture (both performance and narrative included)
-Cameo (the band or artist feature in the narrative but don't perform)
-Animation (digital, flash, stop frame)

Close ups are common generic camera angles used in music videos. Whip pans are common in music videos where the artists are performing to keep up with their movements. Crane shots are common in performance videos so as to capture everything that is going on, on stage.

Editing and sound are an important part of the musc video process especially to help with lip synching, Jump cuts are common along with diegectic sound to help explain the narrative.

Props are important as if the music video is performance guitars and stages etc would be needed in order for it to look effective, also costume and location are important as they help to set the scene for the video especially if it is narrative based.

There are 2 types of narrative music video: linear and fragmented. A linear goes from the beginning, to middle to the end of a story  whereas fragmented doesn't. It can jump around the different parts of the narrative.






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