Friday 28 November 2014

Music Video Ideas

This week I have been trying to put together a storyboard and even though I have a few ideas of what I want to do I am struggling to come up with a narrative or an order for my ideas.
These are the ideas I have for my music video:
  • I could use a montage of videos of the old relationship referred to in the lyrics that the artist says he misses. Include old photos? 
  • Have the artist at the front of the shot playing the song on guitar, with events playing behind him going fast, showing the passing of time. This would probably be very challenging to edit but I think it would look good. 
  • Have the artist performing in a natural setting. 
  • Do a performance video, just the artist playing in a studio setting for example. However this idea isn't what would appeal most to my audience after analysing my audience research. 
  • Flashbacks between the old relationship and the girls new relationship. 
  • Quite a wintery theme to the music video, refers to rain in the lyrics. 

I need to choose one to base my music video around once I have a main idea I can adapt it to suit what I do better but I need an initially idea to work with.  I really like the second idea so I'm going to try and use that or adapt it to something similar. 









Friday 21 November 2014

Analysis of my Songs Lyrics

Song Lyrics:                                                                      Analysis: 
Did you practise those faces in the mirror                           She's fake, acts differently to the way              
Lying to yourself when you called me dear                        she used to. 
Your not the same as yesterday
Won't you please come out to play

Lighting candles in the dark,                                              Light could be hope but there is non 
means nothing its got no spark without you                       without her.

Over and over and over again,                                           She constantly reinforces that she  
call me a friend                                                                   doesn't really love him, its all pretend. 
Over and over and over again,
we just pretend

Well I don't want this anymore                                          He just wants to fix things, go back to  
I just want my everything                                                   before.

Always and always and always,                                        He can't ever stop loving her. He doesn't
I love you                                                                           want to.
Always and always and always,
I'll hold you till the end

Don't call me sweetheart anymore                                     Contradicting-conflicting feelings. 
I miss your head around the door
Never knew just what you meant
There are letters I never sent

Polaroids in the rain                                                          He can't have fun without her. 
No fun, their not the same without you

I saw you on the streets the other day
He was holding your hand that special way                     She's moved on and he hasn't. Jealous.
The way I used to years ago
I don't know why you can't let him go

Standing in the rain,                                                         Watching her now she's moved on was 
I knew life would never be the same                               hard realisation that he won't get her back 
Standing in the rain,                                                         now.
I knew life would never be the same
Standing in the rain,
I knew life would never be the same

Life will never be the same                                             He will struggle to get over her. 
My life will never be the same
My life will never be the same without you

Over and over and over again,
call me a friend
Over and over and over again,
we just pretend

Well I don't want this anymore
I just want my everything

Always and always and always,
I love you
Always and always and always,
I'll hold you till the end.


Ideas:
I would like to represent the song lyrics in my music video by using a narrative with elements of performance. I would like the guitar being played in the video as this song would fit into the singer/songwriter genre so some focus on instruments would help the music video fit into the genre. For the narrative part of the video I think having two people to act out a relationship would work best. I quite like the idea of doing a montage of videos of an old relationship similar to the way this music video does it.


My music video is going to have an independent style as the song I am using doesn't suit big mainstream/commercial videos like those used in the pop genre. The music video could either portray a sad tone to represent the sad lyrics or it could be made a bit more cheerful by looking back on the relationship however, this would still probably have a sad undertone because he wants to go back to the way it was. I don't think I will make the editing very fast paced because it wouldn't suit the song which is quite slow.














What Have I Learned From Research?

From the codes and conventions I learned about, I would like to include:
Having a mixture (both performance and narrative included) as my music video.
I will use close ups as they are common generic camera angles used in music videos.
The majority of conventions I looked at were to do with performance videos which isn't really what I want to include in my music video.
I'm not sure yet whether I want to do a linear or fragmented narrative style, I think a fragmented style would suit the song I am using more.

From the research into the singer/songwriter genre I have learned:
Their main concern is to place more emphasis on the song rather than the performance of it. Therefore, I will represent the lyrics in my music video by based the narrative around them and by including some elements of performance so there is a focus on the singing and instruments. 

From my audience research questionnaire:
Overall, their prefered genres of music were pop and singer/songwriter which is good because my song fits into the singer/songwriter genre. The majority of people prefered music videos containing both narrative and performance so this is what I am going to include in my video to appeal to my audience.

From music video analysis:
In the majority of music videos I looked at there wasn't really any diegetic sound, it just went straight into the music playing.
The editing and cuts tend to match the pace of the music so I will use slower cuts to match the song I am using.
The artists tend to get the most camera attention but I'm not sure yet if I'm going to include the artist in the narrative parts of the video.
Generally the mise en scene can be related to the lyrics in some way which is what I want to include in my music video.










Friday 7 November 2014

Research Into The Genre Of The Song I Am Using

The genre of the song I am going to use is singer/songwriter. This means that the artist writes and performs their own music generally accompanied by playing the guitar or piano. Their main concern is to place more emphasis on the song rather than the performance of it. Their songs are also used for political purpose as they focus more on what is being said in the song lyrics. Examples of singer/songwriter artists are Bob Dylan whos song "Blowin' in the Wind" which questioned social and political affairs at the time it was written (1961). 
"Yes, how many ears must one man have 
Before he can hear people cry ? 
Yes, how many deaths will it take till he knows 
That too many people have died ? " 

It has been described as a protest song as it uses lot of rhetorical questions about peace, war and freedom. 

Another example of an artist from this genre would be Gabrielle Aplin who's songs are more romance based but the lyrics still have meaning behind them. She puts more focus on the song and plays her own instruments to create the song which puts her into the singer/songwriter genre even if her songs don't have a more powerful/political meaning for example. 

The song I am using is more like those of Gabrielle Aplin as the lyrics are more romance based therefore it will fit into this part of the market in the singer/songwriter genre. 

Saturday 1 November 2014

What I Have Found From Audience Research

From the questionnaires I asked my audience to fill out this is the sumary of the results I collected:
https://docs.google.com/forms/d/1heJKB0lSaNwytgZ-AcDDJNUbi9wM_P3AI5OAQE4rWh8/viewanalytics

The majority of people I asked were female though there was a only a small gap between both genders, aged between 16-30, white ethnicity with no religion and were students. This will be my main target audience for my music video.

Overall, their prefered genres of music were pop and singer/songwriter. They mainly watch videos on the internet and they watch music videos more often than not. The majority of people prefered music videos containing narrative and performance with mainly the apperance and images used on adverts and digipaks that influence them to buy music. I will have to consider this when I am making my product.